How do you break the news to them that their "priceless" collectible isn't really worth anything?!?
My parents are the type that are easily lured by the words "limited edition", and it breaks my heart to tell them that what they paid $50 for 20 years ago was pretty mass produced and there are so many on eBay already that it's only worth $15 today. I really don't want them to be disappointed!
I hope you all are having a great selling month, even though it's July :)